With a 30-year career as a property and brand expert, Lee Valentine has developed a strong focus on business growth, having held leadership roles for companies such as George Patterson Bates, Foster’s, McGrath Estate Agents and Hoyne. He is currently the Head of Growth and Strategy for Firefly Future, a retail property fund based in Sydney and Brisbane; and has recently joined Wealthi as an investor and advisor, assisting the business as it prepares for its next phase of growth.

Specialising in the place and property sector, Lee has worked with major Australian and international developers and owners to create recognisable landmarks across Australia with clients such as Mirvac, Lend Lease, Frasers Property, Investa and Dexus. A respected public speaker and lecturer, he has presented at Swinburne University of Technology, UTS, and the WorkTech and International Urban Design conferences. Lee has also appeared on SKY NEWS Real Estate and 2UE Talking Property; and has authored a number of essays for The Place Economy, a comprehensive and cutting-edge resource of best-practice global placemaking.  

Lee’s expertise is in identifying an organisation’s or project’s unique angle—what it stands for—and bringing that to life through a strategic approach to placemaking, branding and marketing. He aims to leverage this experience to help NeuRA address some critical challenges through donor events, funding research, donor-focused digital marketing, corporate partnerships and placemaking strategies for NeuRA’s headquarters in Randwick.